Historically, Iraqi’s have been the innovators of branding and marketing techniques, with the silk route, Baghdadi merchants, carpets sellers, perfume retailers and pottery and handicrafts to name but few trades.
If we add another exciting country in neighbouring Iran who Between them there are nearly 100 million people with an ever growing disposable income and the [...]
Archive for June, 2008
Media Development In Iraq
Posted in Middle East Advertising & Media, tagged Iraq Media on June 20, 2008 | Leave a Comment »
Can the UAE be a world leading creative industries hub?
Posted in Middle East Advertising & Media, tagged Middle East Creative & Advertising on June 13, 2008 | 2 Comments »
The UAE in general and both Dubai & Abu Dhabi are making an attempt to create a centre for the creative industries but the question to ask is whether the emirates have what it takes to encourage creativity and creative talents and excellence.
Pumping money into large scale projects of creative nature will obviously help in [...]
UK Creative Industries – a white wash!
Posted in Multicultural Marketing, tagged Media Reach - Mlticultural Advertising & Communicat on June 6, 2008 | Leave a Comment »
I went to Iraq for the opportunity of winning a communications contract. I knew there had been uproar that American companies had won majority of the construction contracts in Iraq following the war. Out of those that lost out, I did wonder, how many of them stopped to realise the real reason for this. What [...]
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